thoughtful digital
marketing
Email campaigns, HubSpot workflows, landing pages, and websites built with strategy and care.
What I Do
Email Marketing
Campaign builds, newsletters, segmentation, QA, scheduling, a/b testing, and reporting across platforms like HubSpot, Mailchimp, and Salesforce Marketing Cloud.
HubSpot & Automation
Workflows, lists, lead nurturing, CRM cleanup, lifecycle campaigns, and reporting that help marketing teams stay organized.
Web & Landing Pages
WordPress, HubSpot CMS, landing pages, forms, and website updates designed to support campaigns and improve user experience.
About Me
Marketing, Design & Systems Thinking
Hi, I’m Asia Ferguson — a digital marketing specialist and web designer who brings together strategy, creativity, and hands-on execution.
My work sits at the intersection of marketing operations, email, CRM, and web design. I’ve built HubSpot workflows that support revenue pipelines, created landing pages designed to convert, and developed emails that are both visually engaging and performance-focused.
With a background in both web development and digital marketing, I’m comfortable moving from big-picture campaign planning to the details that make everything work: clean code, thoughtful copy, smart automation, segmentation, reporting, and user-friendly design.
I love helping teams solve problems, streamline processes, and create digital experiences that feel polished, purposeful, and built to perform.
Want the full story? Download my resume to see my experience, skills, and recent work in more detail.
My work sits at the intersection of marketing operations, email, CRM, and web design. I’ve built HubSpot workflows that support revenue pipelines, created landing pages designed to convert, and developed emails that are both visually engaging and performance-focused.
With a background in both web development and digital marketing, I’m comfortable moving from big-picture campaign planning to the details that make everything work: clean code, thoughtful copy, smart automation, segmentation, reporting, and user-friendly design.
I love helping teams solve problems, streamline processes, and create digital experiences that feel polished, purposeful, and built to perform.
Want the full story? Download my resume to see my experience, skills, and recent work in more detail.
Digital experiences that work as beautifully as they look.
From CRM workflows and email campaigns to landing pages and responsive websites, I create marketing systems that are thoughtful, organized, and built to move people from interest to action.
Have a campaign, website, or marketing system that could use that same kind of care?